The 2026 Ecobank JoyBusiness SME Fair has actually effectively concluded after 3 interesting days of organization exhibits, item screens, going shopping deals, networking, cultural efficiencies and live music, changing Ghud Park at Accra Mall into a dynamic market for Ghanaian business owners and customers.
The three-day occasion, which ranged from Friday, November 13, to Sunday, November 15, combined more than 80 organizations and brand names throughout numerous sectors, providing little and medium-sized business (SMEs) a chance to display their items, draw in consumers, create sales and develop important service connections.
From in your area processed foods, spices and rejuvenating drinks to trendy clothes, charm items, electronic devices, farming fruit and vegetables, family basics and ingenious innovation services, the reasonable used clients a comprehensive variety of product or services to check out and buy.
Arranged by the Multimedia Group in collaboration with Ecobank and powered by JoyPrime, the exhibit integrated company promo with home entertainment, producing an appealing experience for exhibitors, buyers, households and other visitors.
3 days of service, music and memorable experiences
The opening day on Friday, November 13, set the speed for the exhibit, with taking part organizations inviting customers and showing items throughout various classifications.
Ghud Park rapidly ended up being a busy shopping location, with vibrant exhibit stands, item presentations and suppliers engaging visitors excited to find brand-new brand names and make the most of appealing deals.
Delight Prime’s KMJ and popular material developer Quecy Official included enjoyment to the opening-day activities, engaging with exhibitors and customers and bringing extra presence to business taking part in the reasonable.
Nkyimkyim Band likewise included amongst the musical acts, contributing to the live home entertainment and offering customers more factors to stay at the exhibit and take pleasure in the environment.
Clients sang along, danced and caught remarkable minutes, while suppliers who had actually invested hours promoting their items likewise signed up with the events.
The environment was characterised by the scent of newly ready meals, vibrant style screens, appeal items, electronic gizmos and home fundamentals, as buyers moved from one stand to another checking out the offerings.
Saturday, November 14, brought another measurement to the occasion as Ghanaian music duo Lali X Lola and King Jerry provided energetic efficiencies that changed the exhibit premises into a dynamic event.
Clients sang along, danced and caught the minutes on their phones, while suppliers who had actually invested hours promoting their items likewise signed up with the home entertainment.
In some unforgettable scenes, exhibitors brought their product onto the dance flooring as they danced, developing an uncommon however interesting mix of service promo and musical home entertainment.
The second-day efficiencies showed the fair’s capability to bring in visitors beyond standard shopping activities, enabling companies to get in touch with clients in an unwinded and amusing environment.
The enjoyment continued Sunday, November 15, with the Kekeli Borborbor Group bringing the conventional rhythms and energetic dance customs of the Volta Region to the exhibit.
The cultural efficiency was matched by a live-band look from Shakers Band, offering customers another chance to take pleasure in music and dancing while checking out the different exhibit stands.
The Borborbor display screen brought an unique cultural touch to the final-day activities, while Shakers Band kept the home entertainment environment, supplying a fitting conclusion to 3 days of organization, culture and event.
Food fans dealt with to a remarkable range
Among the greatest tourist attractions throughout the fair was the broad choice of food, drinks and farming fruit and vegetables provided by getting involved organizations.
Wilmar Africa showcased its Fortune Spread brand name, while Kivo, Didi Shito, Corki Ventures, Adjoor Ventures, Manellah Foods, Gold Coast Foods with its Sankofa Spices, and Yaapee Royal Foods were amongst business showing food and in your area processed products.
Other food exhibitors consisted of NutriSmart Ventures, Golden Parani Company Limited, G-Way Investments Africa Limited, Ikam Plus Company Limited and ESBONY Food Package, which specialises in repackaging completed items.
For drink lovers, Koa Impact Commerce showcased natural cocoa juice, Delsoy Ltd provided soy milk, Orave Juices used fruit juice, while Pinnacle Coco Limited showed coconut juice.
Jussvina Drinks (Global 500), Green Cup, which included beetroot, guava and pawpaw teas, and Myst Natural Water likewise contributed to the drink choice.
BB Brothers and Mushroom General were to name a few exhibitors, with the latter showcasing processed mushroom items.
Agricultural organizations, consisting of Farm Mate, Orrab Farms, T&C Farms and Atohfield, provided farming and fresh-produce offerings.
Those searching for newly ready meals were likewise catered for, with Flourish Foods Africa showcasing grilled chicken and poultry items, MamsiJoy Ventures providing rice, Ellie Catering Services providing fufu, Martha’s Yam Trading specialising in yam, and Selis Satisfactory showing kenkey.
The food area was more improved by Di Dwa Foods, Bliss Pop, 97 Bakes, Aladdin Bakery, Evive Delight Ltd and Desco Ltd, which showcased treats, baked items, popcorn and processed foods.
Style, appeal and way of life take centre phase
Style lovers had plenty to check out, with Haute Xklusive, La Robe Classique, Asangenta, Utonez Clothier, Kofikyere Klothing, Regy Couture Ltd, Kims Foods and Clothings, and JAT Couture showcasing clothes, gowns, bags and devices.
Shoes Ts3 provided shoes for various sizes, while Kinky Love Crochet showed hair items and wigs.
Appeal and personal-care brand names were likewise well represented, with Haus of Lush, RNS Beauty, Leepoku Ventures, Atlas Prime Merchantile Ltd and Chocho showcasing their items.
Mist and Strands provided bath and body items, while Reed Diffusers Ghana Ltd and Esquicet Scents displayed home-fragrance items, consisting of diffusers and fragrant candle lights.
Liz Imports showcased fragrances and home devices, Kemz Ceramics showed ceramic items, and Eldem Floral Services provided fresh-cut flowers.
Organizations catering for moms, kids and households likewise got involved, consisting of Roses Enterprise, Mothercare and Prestige Children’s Palace.
The range provided buyers chances to check out style, appeal and way of life items while communicating straight with business behind the brand names.
Innovation, electronic devices and home services
The exhibit likewise offered a platform for innovation business and organizations using useful options for homes, workplaces and business activities.
Galop Sea Limited showcased laptop computers and devices, while Xfromo Hypermart showed cellphones and devices, consisting of Google Pixel gadgets.
Katon 360 Technologies provided a digital platform created to support SMEs, while Solid Connect showcased an application for craftsmens.
We Shop Africa and Ayuda represented the e-commerce sector, providing visitors chances to check out digital shopping services.
Atlantic Meridian EV showcased electrical lorries, while Vital Vendors provided cars and truck fundamentals.
For home and building and construction requirements, Sintex Tank displayed water-storage options, DBS showcased real estate and roof items, and MGIG Suppliers provided powdered soap.
Worafam Group of Companies showed security wear, while Greenhaul Solutions showcased waste-management and scrap-procurement services.
Other getting involved organizations consisted of Vaal Real Estate, Advantage GH Premium Apparel, Blessed 3 Ventures, Gorgeous Vie Event Hub, Grandeur Consult Travel and Tour, Astolinks and Afram Publication.
BB Chemist likewise took part with its Relax Liver Salt item, while Golden Pride (Yao Consult) represented the alcohol retail sector.
Significant organizations reinforce involvement
Developed organizations and significant brand names likewise included plainly, contributing to the variety of the exhibit.
Ecobank, MTN, the Ghana Export Promotion Authority (GEPA), Glico Life and Central University were amongst the getting involved organizations.
Their existence offered chances for visitors to check out banking, telecoms, insurance coverage, export promo and instructional services, matching the large range of services and products used by smaller sized organizations.
The involvement of recognized organizations along with emerging business showed the fair’s capability to bring various gamers in Ghana’s service community together.
A substantial platform for Ghanaian SMEs
Beyond the home entertainment and shopping experience, the Ecobank JoyBusiness SME Fair offered getting involved services with a chance to increase brand name exposure, present brand-new items, engage prospective clients, produce sales and develop industrial relationships.
For numerous exhibitors, the direct interaction with customers provided a chance to discuss their items, get feedback and show the worth of their offerings.
Customers, on the other hand, took advantage of having access to a wide variety of items in one place, with chances to compare offerings, check out marketing offers and purchase straight from company owner.
The 2026 edition develops on the maiden reasonable kept in October 2025, which drew in more than 160 exhibitors and tape-recorded over 1,000 visitors on its opening day.
The current exhibit’s involvement by more than 80 organizations and brand names throughout food and drinks, style, appeal, farming, innovation, financing, realty and way of life sectors even more highlighted the variety of Ghanaian business.
The occasion likewise showed how home entertainment can match service exhibits by bring in audiences, keeping customers engaged and producing remarkable experiences around taking part brand names.
As the drapes came down on the 2026 edition, the three-day exhibit had actually used an engaging mix of commerce, culture and home entertainment.
From KMJ and Quecy Official’s opening-day engagements to the musical efficiencies of Lali X Lola and King Jerry, and the conventional Borborbor rhythms of the Kekeli Borborbor Group together with Shakers Band’s live efficiency, every day brought an unique destination to the reasonable.
The passionate involvement of suppliers, the variety of items on screen and the home entertainment program assisted make the exhibit an unforgettable conference point for companies and customers.
For the getting involved SMEs, it was a chance to take their brand names straight to the market, reach possible clients and check out brand-new business chances.
For clients, it was 3 days of shopping, discovery, home entertainment and assistance for Ghanaian organizations.
It was a dynamic event of Ghanaian imagination, development, entrepreneurship and the growing capacity of little and medium-sized organizations.
Include MyJoyOnline as a favored source on GoogleSee more of our stories when you browse on Google. (opens in a brand-new tab)
DISCLAIMER: The Views, Comments, Opinions, Contributions and Statements made by Readers and Contributors on this platform do not always represent the views or policy of Multimedia Group Limited.
DISCLAIMER: The Views, Comments, Opinions, Contributions and Statements made by Readers and Contributors on this platform do not always represent the views or policy of Multimedia Group Limited.
Discover more from PMN S.P.O.R.T.S - A PRIME MEDIA NETWORK BRAND
Subscribe to get the latest posts sent to your email.
